About
The strategist who doesn't leave when the report's done.
200+ businesses supported · 60+ workshops · 300+ coaching sessions · Coach on the NSW Farm Business Resilience Program
Hi, I'm Shayne Miller
Founder · Coach · Strategist
I'm a business strategist and coach, and the founder of Strategise Now, the name I've traded under for 14 years. I moved to regional NSW more than 20 years ago, and I've worked inside farm businesses, banks, training organisations and not-for-profit boards ever since. I can start a siphon and drive a header, and I can also build your three-year plan.
I started this work because I kept watching the same thing happen: smart, capable leaders carrying their organisation completely alone.
They'd hired consultants and got expensive reports nobody executed. They'd tried coaches and got accountability without genuine strategic depth. What nobody offered was the thing they actually needed — an experienced strategist who stays.
So that's what I do. I sit on your side of the table. I learn the business properly — not from a discovery questionnaire, but from being in it with you, fortnight after fortnight. I hold the plan steady while you run the day-to-day, and I'm on the phone when the decision can't wait.
The work is plain: fewer priorities, clearer decisions, a team that carries more, and a leader who gets their thinking space back.
Qualifications and Programs
- Master of Business Psychology, University of Newcastle
- Governance for Not-for-Profit Directors, Australian Institute of Company Directors
- Bachelor of Commerce (Marketing & Management), University of New England
- Certificate IV in Training & Assessment; Certificate IV in Business & Personal Coaching
- Former Commercial Manager (Agriculture), ANZ
- Coach, NSW Farm Business Resilience Program (NSW DPIRD), since 2021
- Business Advisor at the launch of Small Biz Connect, North West NSW
- Former President, Moree Chamber of Commerce; Member, Business NSW New England North West Regional Advisory Council
Background
Twenty-Five years of operations, sales and marketing — inside multinationals, mid-sized firms and small ones.
Operations, sales & marketing
Twenty-five years inside multinationals, mid-sized businesses and small ones — which is where I learned that strategy lives or dies on relationships and follow-through.
Corporate, SME and not-for-profit
Three sectors, and the same pattern in all of them: the plan isn't the hard part. Holding it steady while the week comes at you is.
One strategist, not a Firm
No account managers, no handover. The person you meet on the first call is the person you work with every fortnight after it.
Let's find out if we're a fit.
Book a 30-minute call and tell me where the business is stuck.
